Marlowe Law Office has increased billable hours and eliminated phone-tag with clients because we share Socialwok feeds with them. Before Socialwok, our law office was using labor intensive and data-entry oriented solutions like Basecamp and Google Sites for collaborating with our clients. Often, we had real adoption problems with these programs because our clients found them to be too troublesome or user-unfriendly.
With Socialwok, we created email filters in Gmail that allows us to forward emails from our clients into specific Socialwok feeds. We scan paper copies of legal documents related to a client directly into a private feed that the client can access. We can now view all the information related to a client by searching for his last name, or by hashtags. Socialwok lists all messages, emails, files and meeting notes related to the client in chronological order.
This is a true story: one of our paralegals had just moved to another firm and, though she did it playfully, she shamed her bosses during her first week because they didn’t use Google Apps and Socialwok. Our firm was her first job as a paralegal; she assumed all firms used Google Apps and Socialwok. She couldn’t imagine how to organize a case without the combination. She told us that once she explained our setup, the other firm was openly envious. They realized just how important the right tools--mature, fully realized Apps like Socialwok--increase efficiency, reduce effort and raise returns.
We’re not in the business of pimping brands. At Marlowe Law Office, our loyalty is not won easily; however, when it is won we’re not shy about evangelizing. During the first week we had Socialwok, I tweeted from
@marlawoffice:
“If you’re in business and you use Google Apps and don’t use @socialwok, you’re a damn fool.”
Learn more about Marlowe Law Office use of Socialwok